Proven Strategies for Winning More Group Business
As a historic number of new properties hits the US market this year, many hotels are struggling to hit group business goals. Join industry expert Jim VanDevender as he shares proven strategies for finding and booking group business in a softening market.
You will learn:
• What the data is telling us about our current atmosphere
• How supply and demand are shifting
• Why you need to change your group sales strategy in these changing conditions
• What this "new" sales strategy looks like
• Top tips to get you and your team back on track post-mid-year